Executive Summary
After a technology software company, in business for 15 years, had stagnant sales for three consecutive years, the owner knew they needed help from a seasoned Sales Consultant. The company, self-admittedly, never had a sales leader to manage reps, nor did they have all the necessary sales processes or accountability metrics in place.
The Big Win
The company began to see increases in sales and close rates. The overall impact was a 21% increase in sales within a six month period.
Challenges
- No Solid Sales Value Proposition
- No Sales Team Leadership
- No Set Sales Processes or Accountability
- Stagnant Sales for Three Years
- Lack of Inside Sales Calls / Leads
- Revenue Stream Was Unstable
Solutions
- Created a Sales Value Proposition
- Developed a Two Year Business Plan & Sales Projection
- Defined a Specific Sales Process
- Designed and Implemented a Scorecard for Sales Team Accountability
- Hired Two New Sales Reps
- Developed an Onboarding Process
- Designed a Sales Training Program
Testimonial
Sales Xceleration was able to completely revamp our sales structure and process that led to a quick change in leads and closed sales.
Results
- 28% Increase in Inside Sales Leads
- 32% Increase in Initial Client Meetings
- 40% Increase on Close Rates
- 21% Increase in Sales
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Related:
Technology: Learning to Build a True Sales Organization