How to Use AI for B2B Lead Generation: Strategies to Boost Sales
A staggering 45% of B2B companies reported that generating enough leads was their biggest challenge in 2024 (Sopro). Sales teams often struggle with slow response times, difficulty identifying high-quality leads, and long sales cycles that stall conversions. Traditional methods leave reps overwhelmed, wasting time on low-intent prospects while missing opportunities with higher-intent customers. Fortunately, AI-powered solutions can help businesses overcome these challenges by automating lead follow-ups, improving lead scoring, and streamlining the nurturing process, leading to more efficient sales efforts and higher conversion rates. In this article, we’ll share our actionable insights on how to seamlessly integrate AI into your ...