MyCustomer.com – Best Practices for Combatting Low-Cost Competition

Small business sales team determining how to manage product pricing against low-cost competitors

Managing your pricing against low-cost competitors can feel like playing a game of poker. But how do you know when to hold ’em and when to fold ’em? There’s a fine line between lowering your prices to get a competitive advantage and selling yourself short. And when low-cost competitors are chipping away at your market share, it’s even more critical that you understand the contours of that line.

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2023 State of Sales Small to Mid-Size Businesses

Our 2023 State of Sales Report reveals most small to mid-size businesses are lacking the fundamentals in the four key sales areas. If you are struggling to drive sales growth, use our report to gain tangible steps for your sales team to focus on.