Rich Cocuzzo is the Founder and President of Sales Velocity Advisors, a firm that specializes in leading the sales function for small and mid-sized companies. He works with business owners and executives to unlock the potential of their sales team by focusing on People, Process and Performance. Powered by Sales Xceleration, their goal is to drive sustainable, long term, growth for their clients.

How Agile is Your Sales Team?

I’m frequently asked what the most important factor is in building and leading a high-performance sales team. Based on my experience, I believe the answer is AGILITY. Agility is defined as the ability to move quickly and easily; nimbleness. Over the past few years, we have witnessed a number of blue-chip companies that have lost their…