New Advisor Spotlight – Terry Dwyer – Grand Rapids, MI


We are happy to announce that Terry Dwyer has joined the Sales Xceleration team of licensed Advisors.

Terry brings noteworthy experience and expertise in executive sales consulting to serve businesses in the Grand Rapids, Michigan area. He is an accomplished sales leadership executive with proven results helping businesses optimize revenue.

The Founder and Principal of Breakwater Partners, LLC, a sales consulting firm, Terry applies 35 years of proven sales, sales management, and “C” level experience to help companies maximize their growth potential through strategic selling solutions. As a VP of Sales, he has led domestic and international teams ranging from 5 to over 150 sales professionals, with annual revenues ranging from $5M to more than $500M.

Terry is a customer-focused leader with a record of developing sales teams by helping leaders understand how to identify opportunities to grow their businesses. He has experience developing and implementing strategic plans including optimizing go-to-market strategies, pioneering new sales and distribution channels, new product introductions and aligning compensation plans with company objectives. Terry helps organizations develop successful sales plans to position their sales teams for long-term success.

Now, as an outsourced Grand Rapids-area sales consultant and licensed Sales Xceleration Advisor, Terry will leverage the power of Sales Xceleration’s proven sales growth and sales management systems to help small and medium-sized businesses increase sales and boost profits for sustainable sales performance.

Terry has a BA in English from John Carroll University, and an MBA from the University of Michigan. He resides in Ludington, Michigan and Indianapolis, Indiana with his wife, Gay, and son, Michael. In his free time, Terry enjoys reading, golf and volunteering with not-for-profit organizations.

We are confident Terry will be a valued sales leadership partner for businesses in the Grand Rapids area.

To learn more about Terry and how he can help your business succeed, check out his website. Curious about how your sales organization compares to the ideal model? Take Terry’s free, 10-question, Sales Agility Assessment and receive a custom report outlining what you are doing well, and where there may be room for improvement.