Businessman virtually evaluating business sales processes

Tune Up Your Sales Engine in a Market Slowdown

Tune up your Sales Engine in a Market Slowdown

Business owners and CEOs must reevaluate all business functions during a shutdown period. A key area to focus on is the sales function, including what adjustments will be needed to prepare a business for ramp up, and position a company to quickly capture new opportunities and revenue sources. Sales are the lifeblood of most businesses, and there are several steps that you can take to improve results during and after a period of market slow down.


Sales and Marketing sitting down to have a strategic meeting

3 Ways to Smooth the Friction Between Sales and Marketing

Of all the departments within a small business, perhaps no two have a more dysfunctional relationship than sales and marketing. Different surveys reveal different reasons for this, but the most common culprit is poor communication. The sales team might believe marketing should provide better leads, while marketing might think sales should do a better job closing the leads it does generate.

Sales trainer giving sales managers sales leadership training

Why (and How) It Pays to Become a Certified Sales Leader

Sales leadership training is clearly important to effective sales leadership; but is it just as important to earn sales leadership training certification? Are there real benefits (and real return on investment) from sales leadership certification programs? And are there risks associated with neglecting sales leadership accreditation? From my perspective, the answers are yes, yes, and yes! Read on to see why – and to learn what you should demand from a sales leadership certification program:

Business Man Looking to Future Success

Why Outsourced Sales Management Works So Well for So Many Businesses

Have you considered outsourcing your sales function, in particular your sales management? If you’ve wondered about the benefits of outsourcing sales operations and how outsourced sales management works, read on. You might discover that sales outsourcing can take your business to new levels of success.

Business Man Looking to Future Success

How to Use Your Past to Shape a More Purposeful Future

Prolific management guru Peter Drucker once stated that “the best way to predict the future is to create it.” Easier said than done, perhaps. But one way to predictably create a more purposeful future is by applying the hard-earned lessons that have shaped your experience, your expertise and your wisdom. Taken together, these are the talents and capabilities you leverage every day. They are your gifts. And they are valuable not just for your continuing success today, but for tomorrow’s accomplishments and professional fulfillment as well. So, what’s the problem?

Sales team discussing strategies for seasonal fluctuation in their business

Sales Tips and Strategies for Business Facing Seasonal Fluctuations

Every business has its challenges. But when your sales cycle is seasonal, it introduces a host of unique issues that can threaten a company’s bottom-line sustainability and inhibit future growth. When you have uneven periods of sales and annual revenue depends on a narrow window of opportunity, planning carries a higher risk of being off-target and misdirecting cash flow. The reality is that if your season doesn’t go well, the whole year can be lost.