
Finding Your Target Market and Target Customer
Identifying and connecting with your ideal client is crucial to the success of your business. Your ideal client is the type of customer or company
Identifying and connecting with your ideal client is crucial to the success of your business. Your ideal client is the type of customer or company
Every Crisis Presents Opportunity
Last week, I had the pleasure of listening to a webinar featuring Jason Kuhn. If you have not heard about Jason, he is a former Division 1 baseball player who later became a Navy Seal. Jason also started a company called Stonewall Solutions to teach leadership to firms throughout the world.
On his last webinar, he focused on teamwork and leadership during crisis. If you are like me, you have listened to countless Zoom calls over the past several weeks. This talk was different. Jason focused on being in the present, fulfilling expectations, and fixing what you can fix now. These tactics are important for small, medium, and large sized businesses today and can be easily summarized for immediate engagement.
Early this year, I attended a networking event in Maine with a panel of six top CEOs from the Portland area. The focus of the panel was “60 Ideas in 60 Minutes.” This was a fascinating group that provided anecdotes on what made their businesses so successful and identified the key drivers to their success. This group made me think about several of my favorite quotes such as: “Be open to the different and do not let fear hold you back,” “When it comes to people, slow is fast and fast is slow,” and “Culture is paramount.”
Earlier this Fall, I attended the Mainebiz Forum and CEO Breakfast. The breakfast brought together six CEO’s from Maine businesses. This year’s topic was “60
Earlier this summer, I had the honor of attending a seminar given by Jason Kuhn, a former Navy Seal sniper. Jason’s company, Stonewall Solutions, provides
At a recent client engagement, I was asked to develop a compensation plan for the sales organization. After reviewing the current plan, goals of the
Learning from history Over 30 years ago, The McGraw Hill Company published an advertisement about the importance of print advertising with potential clients. Essentially, the
Pitching vs. Selling A number of years ago, I was floundering in a new sales position right out of college. I had just completed 3
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Our 2023 State of Sales Report reveals most small to mid-size businesses are lacking the fundamentals in the four key sales areas. If you are struggling to drive sales growth, use our report to gain tangible steps for your sales team to focus on.